business building

October 28, 2008

Work From Home - Making The Transition From Day Job To Online Income

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How do You really make a successful transition form Day Job or the typical 9-5 job to working from home and making a REAL living?

There is probably more junk written about this topic than any other, besides maybe weight loss and those related topics. But that certainly doesn’t mean there isn’t better ways to make the transition from working a 9-5 day job to building a successful and real business from home.

Work From Home

 

What Do You Do First?

Great question! and many people will be at various stages of trying to break free from the rat race and I’m sure the majority who have tried to give up their day job are more than likely struggling to make any sort of decent income online.

Here’s where I believe my approach is a little different than many people who try to teach others to make money online and finally get that lifestyle most of us want.

It’s NOT the tactics and sneaky marketing tricks that will really create success for you, no matter how many e-books, home study courses and webinars you buy, attend or subscribe to, if you don’t get some basic fundamentals right from the ouset, you will struggle for a long time….period!

"The one thing that virtually all Internet marketing teachers leave out or just plain don’t know about is how your personality type affects how you work, what will work for you and what type of online business model has the highest chance of success!"

One of the best pre-headlines I’ve seen is "People Don’t Work, Systems Work"!

That is so true and that brings me to the reason I have written this; over the last 6 weeks I’ve been conducting a number of marketing tests from scratch to see if I can create a simple system that anyone can learn to use quickly to start building some online sales and traffic.

Stick with me here, this is not something I’m selling or any course that is being launched or anything like that.

The reason I have gone back to basics to build some online sales (notice I’m not saying online business- a business is much more than making a few internet sales), is to really explore the challenges of getting online TODAY and creating a Long-Term Successful Business, with 90%+ of people who try to make money online fail and the fact that there are so many ways to make a profit, I am determined to find some of the key fundamentals that stop people from being profitable online.

Part of The Answer Lies in The Enshin Martial Arts Methodology

Having trained in the style of Enshin Karate and being a professional musician; there are some very common traits between the two. For example in Enshin Karate the whole first half of the class is all ways spent on perfecting the basics and fundamentals, even when the top Masters visited from Japan they too spent the majority of practice time on the basics and fundamentals.

This is exactly the same when studying music to a high level, every single day when I was preparing for music exams or major performances a good majority of the practice time was spent on scales and fundamentals exactly like the karate class.

This is one of the major reasons that I see so many people struggling to make any money online, and to build any sort of reasonable business that has the potential to sustain you and the family into the future. The fact that the marketplace is flooded with how-to guides on every conceivable way to make a profit on the Internet, there is no wonder that people are so confused about which way to go and what to do and how to do it, that it is completely polarising.

I’m certainly not saying that I have any type of magic bullet or that you’re going to make some ridiculous amount of money that I know so many people love to hear, like making $2 million in 8.6 seconds(insert cynical snicker) in my opinion does much more harm than good. If you have experience online then you know that making that sort of money takes a lot of time and energy and in reality is most likely the result of years of work, no different to recording a song that only takes a day to record and makes a fortune, but of course the ability to play like that took years of practice, not a day!

Understanding the importance of Personality Types and Marketing Online

If you’ve ever gone through one of the personality type identifiers then you’ll know that there are four main dominant personality types, such as Director, Socializer,  Analyzer and Compliant. This is a pretty basic overview of course but I cannot stress just how important it is for you to understand your personality type and how that applies to the many different methods and strategies of marketing online.

For example;

If you are a director type personality, which means Direct. Decisive. High Ego Strength. Problem Solver. Risk Taker. Self Starter, I can tell you for a fact that you will have a real struggle trying to sit down day in day out and market products and services using the typical Web 2.0 strategies of relentless bookmarking, social commenting and many other tedious time-consuming tasks.

This doesn’t mean that you don’t do it in your business, but what it does mean is that you must outsource this and get someone else to do these tasks or you will not stick at it long enough and solid enough to make it work. What happens in this case( and I can vouch for this from experience), is you go hard at it for a day or two, get sick of it, then jump back to Google Adwords or some other traffic method and so the bouncing around from one strategy to another begins.

I’m going to wrap it up here, but I will put together a video today and go over some of these basics to get the momentum going and show you exactly what I’ve been doing and how I’ve been doing it. Now it’s certainly not for everybody and neither is any other single online marketing method. But without the basics well and truly in place I can guarantee you’ll be building a house on sand.

To your Systematic Online Business Success!

-Andrew

 

 

Filed under blog, business building, internet marketing by Andrew

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August 31, 2008

Do You Have a Real Internet Business?

So what’s a real internet business?

Well I guess it’s like any business, the definition of which is “A profitable enterprise that works without me”!

real internet business

real internet business

How many of you really have profitable enterprise that works without you?

I would venture to say not many! Let’s face it… the internet is one place you can start a blog, throw up some Adsense and declare “I have an online business”

What a load of crap that is, that’s like my kids saying they have a real business because they have a paper round!

Sorry for the harsh reality check but let’s face it, a real business is what many people are after but are not willing to set up their internet venture with proper planning.

Imagine walking into the bank and handing them the current details of your internet business as a plan that you wish to loan against for growing the business etc…. huh … they’d laugh.

Now of course this is not everyone at all, but most so called internet business I see are like this.

There is hope and you can apply proper business practice and planning to create a real enterprise, and that doesn’t mean with a real enterprise you have to start hiring real people etc… not at all, all I mean is you conduct your business like a real enterprise.

It all starts with the PLAN… without it you may as well be in a dark room with a blindfold on, stumbling around from one task to the next…. hey I know it sounds familiar and that was me for 2 years online so I know what it’s all about, and how to go about changing it.

First step in any change is awareness, and then we can begin to form new habits… sound good?

Next installment we will begin the turn around process, it works very very well and it’s the exact method I used to transform a opportunity hopper like me into a focused productive business owner and the same things I used to help property investors turn around their investing results.

Bottom line is … this works for anything you will ever do!

Talk soon

Andrew

Filed under blog, business building, internet marketing by Andrew

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