The 7 Steps To Be a Successful Internet Marketer

This is an absolutely vital series for any online marketer, even if you are experienced at marketing online, going over the fundamentals on a regular basis is crucial!

Here is step one in brief, we will go over each in more detail once we establish the core fundamentals.

Step 1 : Start An Ezine, Newsletter Opt-In List
  
This is the foundation and building block of the entire 7 step system.

Any ‘guru’ worth their salt will tell you that having your own opt-in list is absolutely necessary if you’re thinking of making respectable money online at all – and it does not matter what you’re promoting.
 
Let me make it clear – you won’t be truly successful as an internet marketer without your own opt-in list!

Ever wondered why the whole world seems to be shouting that “the money is in the list!”? Cause it’s true.
 
Having your own list of responsive subscribers enables you to generate money on demand or drive traffic to any website. It’s also the ultimate form of free advertising for yourself. You know ezine advertising works, so why not start YOUR OWN instead of paying OTHER ezines all the time?

 
Before you start, you’ve got to consider among many things :

 
Your ezine name – eg. Online Biz Secrets, Joe Citizen’s Internet Tips, etc.

Your ‘personality’ or branding

Nature and content of the ezine

Format – Text, HTML or web-based

Publication schedule – Weekly? Bi-weekly? Monthly?

A subscription web page

A list host/sequential autoresponder to store subscribers’ data and to manage your e-zine, many marketers know which autoresponder’s to use but not all are as effective as they should be, we will look at the pros and cons of some of the more popular systems.

One of the best way to brainstorm ideas for the above is by subscribing to renowned ezines in your niche area. Learn from them and notice how these editors write or format their publications – format your ezine around their proven methods!

Tip : Once you start building your list make sure you keep in touch with your subscribers on a regular basis and don’t just pitch them all the time….remember pay it forward, offer value first!

Andrew Kelly

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